Try “car wash”, “subscription box”, “Austin” · Esc to close

Figma vs Softr

Two idea-validation tools side by side: pricing, what they are good at, and where they fall short.

Figma

Clickable prototypes to test before coding

Free plan, paid from $15/mo · score 8.0

Pros

  • Free plan is generous
  • Prototypes feel real in a user test
  • Collaborative

Cons

  • Learning curve for non-designers
  • A prototype is not a working product

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Softr

Build client portals and marketplaces on Airtable or Google Sheets

Free plan, paid from $49/mo · score 7.0

Pros

  • Real working apps without code
  • Memberships, payments, user accounts

Cons

  • Monthly cost grows with users
  • You will outgrow it if the idea works

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Our pick: Figma for showing a fake product in interviews